Pepperidge Farm | Have a Little Taste

Pepperidge Farm is every grandma’s favorite cookie. But for the ever-coveted millennial & Gen Z age range, being your grandma’s favorite doesn’t exactly cause cookies to fly off the shelves. So, after 10 years without a brand campaign in market, it was time to reintroduce Pepperidge Farm to younger audiences with the boss that Ted Lasso charmed with a box of cookies (ok, biscuits), the incomparable Hannah Waddingham.

If they start giving out Webby Awards for best TikTok comments on an ad, this campaign is a shoo-in.